The evaluation of ESF-related public relations activities took into account activities in the fields of press work, website, internal communication, events and publications. In addition, a survey examining the level of awareness of the ESF among the extended community of experts was conducted. On the basis of the results of the analysis, suggestions for improvement were developed. These suggestions are directed at various levels of public relations work and recipients (administrative authority, ZWIST, commissioned PR agency etc.).
Team: Ferdinand Lechner, Ina Matt, Barbara Willsberger
Client: Federal Ministry of Labour, Social Affairs and Consumer Protection